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	<title>Brent Urbanski Design &#187; Work</title>
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	<link>http://www.brenturbanski.com</link>
	<description>Graphic Design &#38; Art Direction</description>
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		<title>Adidas miCoach project unveiled</title>
		<link>http://www.brenturbanski.com/adidas-micoach-project/</link>
		<comments>http://www.brenturbanski.com/adidas-micoach-project/#comments</comments>
		<pubDate>Wed, 06 Jan 2010 18:58:22 +0000</pubDate>
		<dc:creator>Brent Urbanski</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.brenturbanski.com/?p=923</guid>
		<description><![CDATA[I&#8217;m finally able to display work from a project I was committed to from October to December. I worked in-house with the local design studio Fiction to produce a global campaign for Adidas&#8217; new miCoach product and running footwear. In short, this new miCoach running/training product is Adidas&#8217; answer to Nike Plus, with the key [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-933" title="Fiction_at_CES_03" src="http://www.brenturbanski.com/wp-content/uploads/2010/01/Fiction_at_CES_03-480x360.jpg" alt="Fiction_at_CES_03" width="480" height="360" /></p>
<p><img class="alignnone size-medium wp-image-932" title="Fiction_at_CES_02" src="http://www.brenturbanski.com/wp-content/uploads/2010/01/Fiction_at_CES_02-480x360.jpg" alt="Fiction_at_CES_02" width="480" height="360" /><img class="alignnone size-medium wp-image-931" title="Fiction_at_CES_01" src="http://www.brenturbanski.com/wp-content/uploads/2010/01/Fiction_at_CES_01-480x360.jpg" alt="Fiction_at_CES_01" width="480" height="360" /></p>
<p><img class="alignnone size-medium wp-image-934" title="Fiction_at_CES_04" src="http://www.brenturbanski.com/wp-content/uploads/2010/01/Fiction_at_CES_04-480x360.jpg" alt="Fiction_at_CES_04" width="480" height="360" /></p>
<p>I&#8217;m finally able to display work from a project I was committed to from October to December. I worked in-house with the local design studio Fiction to produce a global campaign for Adidas&#8217; new <a href="http://www.adidas.com/us/micoach/" target="_blank">miCoach</a> product and running footwear. In short, this new miCoach running/training product is Adidas&#8217; answer to <a href="http://nikerunning.nike.com/nikeos/p/nikeplus/en_US/" target="_blank">Nike Plus</a>, with the key additional feature of a heart rate monitor. Adidas officially unveiled miCoach today in their Las Vegas Store during the CES (Consumer Electronics Show) Tradeshow.</p>
<p>Visit <a href="http://www.brenturbanski.com/work/advertising/" target="_self">this page</a> for more work samples.</p>
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