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	<title>Brent Urbanski Design &#187; Identity Design</title>
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		<title>Holiday Out</title>
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		<pubDate>Tue, 08 Sep 2009 16:00:27 +0000</pubDate>
		<dc:creator>Brent Urbanski</dc:creator>
				<category><![CDATA[Identity Design]]></category>

		<guid isPermaLink="false">http://www.brenturbanski.com/?p=510</guid>
		<description><![CDATA[I finally got a firsthand look at Holiday Inn&#8217;s new identity. If their goal was to completely suck the soul and heritage from this great American icon, they have succeeded masterfully. Homogenized, born again branding . . . what a shame. For some great commentary on this subject, check out eccentric roadside blog.]]></description>
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<p>I finally got a firsthand look at Holiday Inn&#8217;s new identity. If their goal was to completely suck the soul and heritage from this great American icon, they have succeeded masterfully. Homogenized, born again branding . . . what a shame.</p>
<p>For some great commentary on this subject, check out <a href="http://eccentricroadside.blogspot.com/2009/06/holiday-inns-new-logo-and-signage-inn.html" target="_blank">eccentric roadside blog</a>.</p>
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